Apple with some fresh feature and design

By Koushik Saha on 11.3.09

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Apple's online store is back up featuring a new iPod shuffle that sports a fresh design, as well as fresh features. We did expect the 4GB storage capacity, but we didn't expect the new look, and certainly not the VoiceOver capabilities.

Apple touts this third generation iPod shuffle as “the world’s smallest music player.” The device is nearly half the size of the previous model. The third generation shuffle is significantly smaller than an AA battery, Apple says, and is able to hold up to 1,000 songs thanks to the 4GB of memory it boasts. All the controls are conveniently located on the earphone cord, enabling users to play, pause, adjust volume, switch playlists and enable VoiceOver with a few presses. The VoiceOver feature inside the iPod shuffle will be detailed in a separate article.

This iPod is also significantly prettier than its predecessor, doing away with any sort of play, pause etc. controlson the actual player, for a sleek new look. Adding to the gorgeous aluminum design is a built-in stainless steel clip that makes the shuffle both stylish and ultra-wearable. To round up the features list, Apple claims the iPod shuffle can play your music non stop for ten hours on a single charge.
“Imagine your music player talking to you, telling you your song titles, artists and playlist names,” said Greg Joswiak, Apple’s vice president of iPod and iPhone™ Product Marketing. “The amazingly small new iPod shuffle takes a revolutionary approach to how you listen to your music by talking to you, also making it the first iPod shuffle with playlists.”

Unfortunately for some, the fresh iPod shuffle only comes in two colors – silver and black. The device can be acquired immediately for $79. Visit Apple's store here to have a closer look at the features and the design of the third-gen shuffle.

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