Apple finally launches new MacBook family

Apple today officially unveiled an all new MacBook family that feature all-metal enclosures and pro-performance with prices starting from $700.

The new MacBook and 15-inch MacBook Pro both have a precision unibody enclosure crafted from a single block of aluminum, resulting in thinner and more durable designs. In addition, every member of the new MacBook family includes NVIDIA graphics, instant-on LED-backlit displays and new large glass Multi-Touch trackpads that offer almost 40 percent more tracking area and support more Multi-Touch gestures.

"Apple has invented a whole new way of building notebooks from a single block of aluminum. And, just as important, they are the industry?s greenest notebooks," said Steve Jobs, Apple?s CEO. "The new MacBooks offer incredible features our users will love ?like their stunning all-metal design, great 3D graphics and LED backlit displays?at prices up to $700 less than before."

The new MacBook line features the new NVIDIA GeForce 9400M, a new 3D integrated graphics processor that features 16 parallel processing cores and delivers up to five times the 3D graphics performance as previous MacBook and MacBook Air designs.The new smooth glass Multi-Touch trackpad on the MacBook and 15-inch MacBook Pro gives users almost 40 percent more tracking area than before, making it even easier to use Multi-Touch gestures like pinch, rotate and swipe. New gestures allow users to activate Expos? or switch between applications at the touch of a fingertip. The entire trackpad surface is also a button, allowing users to both track and click virtually anywhere on the trackpad. Users can easily enable multiple virtual buttons in software, such as right-clicking.

Every member of the new MacBook family features an LED-backlit display for instant-on performance that uses up to 30 percent less energy than its predecessor and eliminates the mercury found in industry standard fluorescent tube backlights. Every display in the new MacBook line uses completely arsenic-free glass.

The new MacBook delivers the top three features that MacBook customers have told us they want in a new MacBook?an all metal enclosure, high performance 3D graphics and LED-backlit displays?at an entry price that is $700 less than the $1,999 price of the MacBook Pro. At only 0.95-inches thin and weighing just 4.5 pounds, the new 13-inch full featured aluminum MacBook is a compact and durable notebook starting at just $1,299. Featuring the new NVIDIA GeForce 9400M graphics processor, MacBook delivers outstanding 3D game play on a consumer notebook, with up to five times faster graphics performance than the previous generation. The new MacBook is available in two models: the 2.0 GHz MacBook with a 160GB 5400 rpm hard drive, and the 2.4 GHz MacBook with a 250GB 5400 rpm hard drive and a backlit keyboard.

The new 15-inch MacBook Pro at only 0.95-inches thin and weighing just 5.5 pounds. Starting at $1,999, the MacBook Pro uses the latest Intel Core 2 Duo processors available, running up to 2.8 GHz, and a new graphics architecture that allows users to switch between the NVIDIA GeForce 9400M integrated graphics processor for better battery life and the powerful NVIDIA GeForce 9600M GT discrete graphics processor for higher performance. The new MacBook Pro is available in two models: a 2.4 GHz model with a 250GB 5400 rpm hard drive and a 2.53 GHz model with a 320GB 5400 rpm hard drive.

Today Apple also updated MacBook Air and the 17-inch MacBook Pro. MacBook Air, measuring only 0.16-inches at its thinnest point, 0.76-inches at its maximum height and weighing just three pounds, now includes new NVIDIA GeForce 9400M integrated graphics and a faster architecture. Starting at $1,799, MacBook Air is available with a 120GB 4200 rpm hard drive, a 50 percent increase from the previous generation, or a new 128GB solid state drive. The updated 17-inch MacBook Pro keeps its original aluminum design, and now comes standard with a high resolution 1920 x 1200 LED-backlit display and a larger 320GB hard drive or an optional 128GB solid state drive.

The new MacBook, 15-inch MacBook Pro and MacBook Air include a next generation Mini DisplayPort to connect with the new Apple LED Cinema Display featuring a 24-inch LED-backlit widescreen display with a built-in iSight video camera, mic and speakers in a thin aluminum and glass enclosure. Part of the next-generation DisplayPort industry standard, the new Mini DisplayPort delivers a pure digital signal that can drive up to a 30-inch widescreen display. The Mini DisplayPort is ultra-compact at just 10 percent the size of a full DVI connector, perfect for the sleek design of the new MacBook family. Adapters are available for using the MacBook?s Mini DisplayPort with older generation VGA, DVI/HDMI and Dual-Link DVI displays.

The new MacBook, 15-inch MacBook Pro and 17-inch MacBook Pro are now shipping and the new MacBook Air will be available in early November through the Apple Store (www.apple.com), Apple?s retail stores and Apple Authorized Resellers. An updated 13-inch white MacBook featuring 2.1 GHz Intel Core 2 Duo processors, a 120GB 5400 rpm hard drive and a slot-load 8X SuperDrive is now available for $999 (US).

For more information visit Apple

0 comments for this post